Monday, December 14, 2009

The Elevator Speech


An elevator can be the door of oppurtunity. The odd situation of silence meets avoidance can make for an uncomfortable situation - yet we have a captive audience for that short period of time.


An elevator speech is a short, carefully prepared presentation that emphasizes a core message about yourself and/or your business.


Below are 5 easy steps to help develop your pitch:
1. Who is your audience?
2. What are you offering? Service, Product, Company
3. What problem do you solve?
4. What sets you apart from the competition?
5. Why should your audience care?

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